Have designed a large number of Online Banners adverts.
A selection of Animated Gif and Flash based ads are presented below.
AA Ski Trip Travel Insurance Series
Designed a series of Animated Gif online banner ads for Ski Trip insurance provided by AA Travel Insurance. 15 ads of different industry-standard sizes were produced.
Design brief was to keep all ads below 30kb limit, including the largest dimension ads, leading to careful animation and optimisation. Ads were to reflect the AA brand, and to utilize simple, clear ski and winter sports related imagery.
Go Travel Insurance Series
Designed a series of Animated Gif online banner ads for Go Travel Insurance. 15 ads of different industry-standard sizes were produced.
Design brief was to take the Go brand, with its given colours, and take the brand forward. This was done through introducing depth, a sense of reflection and watermarking to give a more contemporary look. All ads had to be kept below a challenging 30kb limit, including the largest dimension ads, leading to careful animation and optimisation.
Flash Banner Ad on Gothic Community Website
Flash Banner Ad from a Gothic Community Website. This Flash Ad promotes the five major areas of interest on the site for the first time visitor.
You can view the design for the home page of the Gothic Community Website here.
AA Travel Insurance Series
Designed a series of Animated Gif online banner ads for AA Travel Insurance. 15 ads of different industry-standard sizes were produced.
Design brief was to keep all ads below 30kb limit, including the largest dimension ads, leading to careful animation and optimisation. Ads were to reflect the AA brand and utilize visual imagery from a AA travel insurance TV ad photo shoot.
Adverts for a 'Win a Ski Holiday' Competition
Designed a series of non-animated Adverts to promote a 'Win a Ski Holiday' Competition.
The ads were designed in various styles to suit the range of site designs that they were hosted on. The Ads either utilized the silhouette treatment from the graphics used on the Ski Holiday show stand and accompanying marketing materials, or used photographic imagery from the prize winning destination. The adverts did not feature animation as it wouldn't be appropriate for the context that the ads appreared in.
You can view a screen grab of the two Holiday Ads on AA Travel Insurance home page.
